Rebranding Launch
A branding process typically represents a firm’s motivations, passions and pursuits. It aims to reposition a brand or firm in the minds of clients and stakeholders. We aimed to refresh an aged logo to ensure it’s appeal in today’s world and also to appeal to contemporary customers. In our modern digital age, any brand which refuses to innovate will die. Rebranding isn’t just about creating a pretty logo; it is about repurposing our lives, finding our true voice and building an authentic brand which may impact lives. It’s a movement, to help, to add value, to create meaning, to impact lives. Featured here are a few photographs from the preview ceremony we held at Hotel Copperfolia, Calicut on the 12th of October, 2015.
The preparation..
Featuring a welcome song by one of our then interns Mr. Arjun..
Ar. Nadhir with the Welcome Speech..
Th Principal Architect, Mr. Babu Cherian addressing the audience..
The Chief Guest for the evening, Mr. Haseeb Ahammed unveils the logo..
The Chief Guest with his address..
Our designer, Mr. Arjun Chetna from Wink, Bangalore with his presentation about the branding development process..
Ar. Akhil with a contemporary dance performance..
We took a moment to commemorate Mr. Shamseer PV on completing ten years of faithful service to the firm..
Featuring a ramp walk show by our then interns..
Commemorating Ar. Hadi Haris’ promotion to Associate Architect..
Cutting the ceremonial cake..
Ar. Hadi with the Vote of Thanks..
